Title | DMD1 Joe La Pompe:100 Visual Ideas, 1000 Great Ads |
Edition | |
Call Number | 659.1 POM p |
ISBN/ISSN | 978-3-89955-462-5 |
Author(s) | Joe La Pompe Maison Moderne |
Subject(s) | advertising design symbol Images Visual Ideas |
Classification | 659.1 POM p |
Series Title | GMD | Text |
Language | English |
Publisher | Masion Moderne |
Publishing Year | 2012 |
Publishing Place | Luxembourg |
Collation | 230 p. ; 30 cm |
Abstract/Notes | The fine art of advertising is moving billions in currency and turns the masses into happy consumers. The not-so secret visual language behind successful ad-campaigns is now revealed by French blogger and undercover advertising expert Joe La Pompe. He selected 100 popular visual ideas and recurring subjects in the world of commercials-from symbols, great names from history or fiction, to themes in a variety of ways. This international survey offers insight as well as inspiration and allows the reader to better understand the power of visual seduction. |
Specific Detail Info | How advertising recycles and hijacks world famous symbols and images |
Image | |
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Availability | LOADING LIST... |
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