| Title | FB1 Consumer Behavior : Building Marketing Strategy |
| Edition | Eleventh |
| Call Number | 658.81 HAW c |
| ISBN/ISSN | 9780070171009 |
| Author(s) | Hawkins/Mothersbaugh |
| Subject(s) | |
| Classification | 658.81 HAW c |
| Series Title | GMD | Text |
| Language | English |
| Publisher | McGrawHill |
| Publishing Year | |
| Publishing Place | New York |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | |
| Image | |
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