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Title FB1 Marketing Fashion, Second edition: Strategy, Branding and Promotion
Edition 2nd ed.
Call Number 658.82 POS m
ISBN/ISSN 978-1780675664
Author(s) Harriet Posner
Subject(s)
Classification 658.82 POS m
Series Title
GMD Text
Language English
Publisher laurence king
Publishing Year 2005
Publishing Place England
Collation
Abstract/Notes Harriet Posner is Course Leader for fashion communication and promotion at Norwich University of the Arts, UK. After graduating from Central Saint Martins College of Art & Design in London, she established her own knitwear label selling in major stores worldwide. She has a wealth of experience as a fashion designer, retail buyer, and international consultant in fashion marketing and branding. Harriet is a passionate mentor of new and emerging talents in the fashion industry.
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