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Title FB1 Fundamentals for fashion retail STRATEGY PLANNING AND IMPLEMENTATION
Edition
Call Number 658.87 NES f
ISBN/ISSN 9781522816201
Author(s) Charles Nesbitt
Subject(s)
Classification 658.87 NES f
Series Title
GMD Text
Language Indonesia
Publisher CreateSpace Independent Publishing Platform
Publishing Year 2016
Publishing Place English
Collation 114 pages
Abstract/Notes The book outlines the fundamental principles and mechanisms that are applied in fashion retailing during the strategy planning and implementation phases for all critical operational areas required to build a successful and sustainable business. It will be particularly beneficial to students and those who are maybe considering a career in the industry. Individuals who are already part of the fashion buying and merchandising community will find this book to be invaluable in that it provides a complete simplified overview of all the integral activities and roles that go to make up the topic and thereby will provide a broader insight into their own career.
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