| Title | DMD1 Creative Advertising: Ideas and Techniques from the World's Best Campaigns |
| Edition | |
| Call Number | 659.1 HUD c |
| ISBN/ISSN | 9780500287330 |
| Author(s) | Pricken, Mario |
| Subject(s) | |
| Classification | 659.1 HUD c |
| Series Title | GMD | Text |
| Language | English |
| Publisher | thames & hudson |
| Publishing Year | 2016 |
| Publishing Place | singapore |
| Collation | 255 Pages |
| Abstract/Notes | Unraveling the creative process behind some of the most effective campaigns of recent years, Mario Pricken showcases over two hundred examples of international advertising from a wide range of media, including magazines, billboards, television, movies, and the Internet. Each chapter highlights different practical methods for creating innovative and unforgettable ads, with award-winning work from some of the most influential names in the industry. This second edition includes a completely revised and updated introductory chapter plus dozens of new examples that demonstrate a fascinating range of approaches. |
| Specific Detail Info | |
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| File Attachment | LOADING LIST... |
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This Software is Released Under GNU GPL License Version 3.
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